Monday, June 1, 2009

June 2009 President's Report


WE PROVIDE THE OPPORTUNITY….you might hear me say this more than once during my message, that is because it is extremely important that every member understand the role that this association has when it come to you and your business.

The St. Croix Valley HBA provides you the opportunity to succeed, not to guarantee new business. What do I mean? The biggest misconception about belonging to any association is that it will automatically bring in new business just by becoming a member. Although it would be great if it worked that way, but typically you need to do something first before you see the benefits, correct?
That is why getting involved is so crucial to your success and making your membership work for you. We can provide the opportunities like networking, sponsorship and advertisements as well as other items, but unless you get involved and take advantage of these opportunities, then you are not getting the full benefit of your membership. Make sense?

Even in this edition of the Valley Voice, we are providing the opportunities for you to network and build relationships by attending the fishing tournament or golf outing this coming June and July. We are also providing you necessary information from our committees and from the Department of Commerce so that you know what your membership is doing for you on your behalf and what is expected of you moving forward with certain certification obligations. We also provide the opportunity for you to advertise/market your company like several of our existing members are already doing. We are providing information for upcoming events that you can be part of to increase exposure and business with the Home Show and Tour of Homes events. And this is just one example of how to use your membership to gain exposure to other members as well as the general public...just in the Valley Voice newsletter.

I encourage each of you to see how you are going to get more involved in the next couple of months and remember WE CAN ONLY PROVIDE THE OPPORTUNITY….YOU MAKE IT HAPPEN!!!